# EdTech & Learning Platform Design Agency | Other Land URL: https://otherland.studio/industries/edtech > Other Land designs EdTech products learners finish, from course page to checkout. An AI-native product designer joins your team and ships every week. ## EdTech and learning platform design agency Other Land designs EdTech products learners finish, from checkout to the last lesson. Book an intro call Course discovery Trust and proof Checkout flows Learning journeys Gamification B2B admin and seats Progress reporting Conversion Brand refresh Front-end handoff Trusted by 56+ companies ### EdTech products Other Land has designed NKI. Redesign for a Norwegian online education platform +63% Conversion The Key Academy. Growth design for an online learning platform +83.7% Conversion eAuthor. Redesign for a corporate learning platform 2 months Collaboration Method. Redesign for a 3D skills learning platform 9 months Collaboration NKI, The Key Academy, eAuthor and Method have worked with Other Land on online courses, certified training and authoring tools. What we see in EdTech ### Where EdTech products lose learners and what Other Land fixes first #### Course discovery and choice Catalog, program pages, and comparison that narrow the choice instead of widening it. Format, length, level, and outcome, visible at a glance. #### Trust is the real conversion driver Who teaches, what the syllabus actually covers, what changes after. Proof placed where the doubt appears, not at the bottom of the page. #### Questions your sales team keeps repeating Workload, schedule, certification, refunds, team pricing. If the page answers them, sales spends the call closing instead of explaining. #### Checkout for a considered purchase Price is rarely one click. Trials, installments, seats, invoices, and corporate approval, designed as steps that don't lose users. #### Learning that keeps learners moving A clear next action on every screen, visible progress, and small wins. Motivation is a layout problem before it's a content problem. #### Completion is the metric Gamification that fits adult learners, with progress, streaks, feedback and nudges at the moment of drop-off, not after it. B2C and B2B ### Other Land designs both sides of the EdTech sale #### B2C, one learner The decision is fast and emotional. We design the landing page, course page, trial and the first lesson that proves the purchase. #### B2B, a buying group An L&D lead builds the case, finance approves it, admins roll it out. Checkout handles seats and invoices. #### B2B, after the sale Admin panels, team progress and reporting that make the renewal an easy yes for the buyer. How we work ### Our EdTech product design process 1. Setup Team, access and where design lives - We scope the work and pick the people your product needs - Kickoff with both teams, plus access to your tools and analytics - We design in Figma, build straight in code, or both, matched to your team - One to two weeks before design starts, a few days on a four-week sprint 2. Context The problem first, then solutions - Learner feedback, reviews and support tickets, read before we design - Your analytics show where learners drop off, from course page to lessons - Stakeholder interviews with product, content, sales and support - Best practices from competing course platforms and LMS - Then we propose solutions. Your roadmap is one option 3. Sprints Weekly sprints, design that ships - We work your backlog, or propose one and agree it with you - AI for research, prototyping and handoff, matched to your team - Our design director reviews every screen before you see it - A weekly update on what shipped and what moved 4. Handoff Prototypes, files or front-end code - Screens go over in batches, so review and build start early - Clickable prototypes of checkout and the learning flow - Figma files or Claude artifacts your developers can read - Front-end code for the interface, in Cursor or Claude Code Measured results ### What Other Land's EdTech work moved +63% conversion after a new website for an online learning platform +83.7% conversion on a certified-course platform 91k learners active monthly on a course platform we design for 4 products EdTech, from online courses to authoring tools 56+ products designed and shipped since 2017 9 years designing digital products end to end Why us ### Why EdTech teams choose Other Land #### Designers who know EdTech Our designer works on EdTech products and knows how learners decide, pay, drop off and come back. #### Conversion first We start where revenue starts, at the course page and checkout, then move on to completion and retention. #### Tested with learners Key flows are tested with real learners before they reach your developers, so fixes rest on evidence. #### One team, every design surface Product UI, brand, marketing site, pitch deck and lifecycle emails, from one team with one point of view. #### Figma, code or both We design in Figma, build straight in code, or both, matched to your team. Our design director signs off every screen. #### Embedded through release Your Slack, your sprints, your developers. We stay on a piece past handoff, and scale the team up for a launch and back down after it. Where we help ### What Other Land does in EdTech Lift conversion on course pages and checkout Improve the learning experience, lesson by lesson Design the whole journey, from landing to lesson Lift course completion and engagement Fix trials, payments and the upgrade path Add gamification that fits adult learners Design B2B admin, seats, teams and reporting Cross-sell the next course, bundles and subscriptions Who it's for ### EdTech product design for every stage #### An EdTech startup or MVP Speed and focus. One AI-native product designer ships the course page, checkout and first lessons, and tests them with learners early. #### A scale-up A fresh view of where learners drop off, or work along your roadmap, whichever your team needs. We ship weekly with your squads. #### A large learning platform We join your squads and design team, plan complex rollouts for private and business buyers, and keep big teams in sync. Client reviews ### What EdTech clients say about Other Land EdTech Marketplace This is my third time working with Other Land, and I'd gladly partner with them again. They focus on real product value, move fast, and integrate seamlessly. And prioritise metrics-oriented design that drives real impact on business. Benjamin Wüstenhagen CPO, The Key Academy +83.7% Checkout conversion Collaboration models ### Four ways to work with Other Land. Pick the setup that fits you We have a backlog piling up. Can you join quickly and help? Embedded Designer An AI-native product designer who works inside your team, owns your design, and ships on your roadmap. Full-time or part-time, for as long as you need. From 4 weeks Course pages and checkout leak. Can you fix the funnel? Project Sprint A clear scope with a clear outcome. One flow, one funnel, one release. We come in, do the work, and ship it with your team. 1–3 months We do not know where learners drop off. Can you find it? UX Diagnostic A focused look at where your product loses users, backed by your analytics. You get the problems, the causes, and a list of what to fix first. 2 to 6 weeks We have steady design work, but not a full-time hire's worth. Fractional Support Ongoing design help without a full-time hire. A set number of hours each month, for whatever needs doing. Scale up or down anytime. From 40h / month ### EdTech product design questions, answered #### We get traffic, but few users buy. Where would you start? Other Land starts with your data. Analytics, session recordings and the steps where users leave the course page or checkout show where the money is lost. Then we agree one metric and what to fix first, usually the course page, the price and payment step, or the path from a free lesson to a paid course. On one online learning platform a new website lifted conversion by 63%, and on a certified-course platform conversion grew 83.7%. #### Our completion rate is low. Can design actually change that? Often yes. Most drop-off happens at predictable points, like the first lesson, the first hard task or the return after a break. Other Land maps where learners stop, designs for those moments with clearer progress, shorter first steps and reminders that bring people back, and then measures completion against the baseline. The learning experience is designed end to end, from enrolment to the certificate, so a fix in one lesson does not create a new gap in the next. #### Do you design B2B learning platforms too? Yes. Other Land designs both sides of the EdTech sale. On the B2B side that has meant checkout for business buyers and an authoring tool for learning materials, and on the B2C side course funnels, payment flows and certificate flows. The two often live in one product, so the same designer keeps the private learner, the company buyer and the admin consistent instead of designing three products that drift apart. #### Won't gamification feel childish for professional learners? It does when it is badges for their own sake. Other Land uses progress, feedback and momentum that map to real outcomes, like a finished module, a passed test or a certificate a learner can show an employer. The visual language stays adult and calm, close to the tools professionals already use at work, so motivation comes from seeing real progress rather than from points. #### Does Other Land do branding as well as product UI? Yes. Other Land can refresh the brand and then build the product UI on it, or take your existing brand and turn it into a working design system your developers build from. Doing both with one team keeps the course pages, the checkout and the learning interface looking like one company, which matters most at the moment a learner decides whether to pay. #### How do we work together, and what does it cost? Other Land works in weekly sprints and charges every four weeks, like a subscription, with a four-week minimum. You choose the setup: an embedded designer on your roadmap, a project sprint for one funnel or release, a UX diagnostic of two to six weeks, or fractional support from 40 hours a month. After the intro call Other Land sends an estimate based on your actual scope, not a generic rate card. #### Do you design in Figma or in code? Both. Other Land designs in Figma when your team reviews there, and straight in code with Claude Code or Cursor when your developers ship with agents, so what you approve is what ships. For a learning platform that means a new lesson or checkout flow reaches real learners sooner, without a separate handoff. A design director reviews every screen either way. #### Do you follow our roadmap or propose your own? Both. Other Land defines the problem from learner feedback, analytics, stakeholder insights and what competitors do well, then proposes solutions and the order to ship them in. Working from your existing roadmap is one option, and many teams start there. The difference is that every item gets a clear problem and a metric before design starts, so the roadmap shifts toward what moves enrolment and completion. #### Have you designed EdTech products before? Yes, four of them, from online courses to authoring tools: NKI, The Key Academy, eAuthor and Method. NKI, an online learning platform, saw +63% conversion after a full website redesign with a growth design approach, and The Key Academy's certified-course platform saw +83.7% conversion after a checkout flow improvement. One course platform Other Land designs for has 91k active learners a month. ### Other Land's design services Product DesignProduct design agency for SaaS and AI productsDesign EngineeringDesign engineering agency for teams that ship in codeGrowth DesignGrowth design agency for increasing conversion, activation and retentionDesign SystemsDesign systems for SaaS, AI products and mobile appsUX AuditUX audit services for SaaS and AI productsMVP DesignMVP design and build for early-stage SaaS and mobile startupsWebsite DesignWebsite design and development for product companiesBrand DesignBrand design and brand refresh for product companies