A fractional design team for early-stage startups

An AI-native product designer in your team, from 40 hours a month. Product, brand and web.

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Product design Brand and web AI-assisted design Product strategy Clickable prototypes Design systems Discovery Pitch decks Zero to one Front-end handoff

Trusted by 56+ companies

Fractional design work by Other Land

Manifest. Product design for a US visa management platform

$60M

Series A

Manifest — Product design for a US visa management platform

Migros Bank. Onboarding redesign for a digital banking platform

1.23M

Customers

Migros Bank — Onboarding redesign for a digital banking platform

Taskfullness. Product design for a task management app

4 months

Collaboration

Taskfullness — Product design for a task management app

Takko. Web design for a fashion retailer career page

€1.3B

Revenue

Takko — Web design for a fashion retailer career page
DressX Cricut Takko Beanz RAKBANK Stockpile Migros Bank Sides Mobily

Taskfullness, FlaggyArt, Spilt, AbleToBe and Gently have worked with Other Land on a fractional basis, with one designer and no time lost to onboarding.

How it works

Flexible design help, sized to your month. The hours, the scope and the designer adapt as you grow

Only the hours you need

From 40 hours a month, scaled up or down as your roadmap changes.

  • From 40h / month
  • Flexible

Scope that can change

Product, brand, web or a pitch deck. The work can change month to month, the hours stay yours.

  • Flexible scope
  • Month to month

Inside your Slack

An AI-native product designer who joins your team, your Slack and your process.

  • Embedded
  • Your process

Speed without the risk

Strategy and execution from day one, without the overhead or delay of a full-time hire.

  • No overhead
  • Day one

Product thinking first

We define the problem from user feedback and data, then propose solutions.

  • Discovery
  • Data-led

Files your devs build from

Figma files or Claude artifacts, specs and a design system your devs use.

  • Design system
  • Dev-ready

Your team

Three people on your product, part time

An AI-native product designer

Picked for your industry, niche and problem. Owns the design work in your agreed hours, inside your team.

A design director

Reviews every screen, owns design quality and direction, and brings product strategy from 56+ products.

A product manager

Owns scope, priorities and timelines, and keeps the design work tied to your business outcomes.

Built for seed and pre-seed teams

How does Other Land compare to an in-house hire or a freelancer?

For early teams still shaping the vision, a fractional designer from Other Land is AI-native, studio-backed and embedded, paid only for the hours used. Here is how that compares with in-house or freelance.

Fractional design team compared with an in-house designer and a freelancer
Other Land team In-house designer Freelancer
Reliability Studio-backed, so cover is built in. One person. If they leave, you restart. Can vanish mid-project.
Seniority Vetted, with a design director reviewing. Only as senior as you can afford. Unvalidated, quality varies.
Involvement Embedded and strategic. Fully embedded. Executes tasks, low context.
Cost Pay for the hours you use. The most expensive option. Cheap per hour, costly in rework.

Why it works

Why startups choose fractional design

Senior design without a hire

Product thinking and finished design from day one, without the cost and the months of hiring a full-time designer.

Matched to your request

Not one generalist for everything. We pick a designer with the right skills for what you need now, and switch when that changes.

Fast, with AI in the workflow

AI-assisted design lets one designer cover what used to take a team, with strategic input on what to ship next.

Why teams start fractional

Other Land's track record with startups

9 years
of experience designing digital products
56+ products
shipped across industries
12 startups
from Y Combinator, a16z and other accelerators
40h / month
minimum commitment to get started
4 years
our longest fractional partnership, still running
100%
presence during your committed hours

Client reviews

Most clients come for the design. They stay for the partnership

EdTech Marketplace
This is my third time working with Other Land, and I'd gladly partner with them again. They focus on real product value, move fast, and integrate seamlessly. And prioritise metrics-oriented design that drives real impact on business.
Benjamin Wüstenhagen CPO, The Key Academy

+83.7%

Checkout conversion

Fractional design team questions, answered

A fractional design team is a product designer who works inside your startup for a set number of hours a month. At Other Land that means one AI-native product designer from 40 hours a month, covering product, brand and web, with the studio behind them for cover and review.

Yes. Other Land covers what investors see, from the landing page and pitch deck to positioning and the product demo. Founders Other Land has designed for have raised $156M+, including 12 startups from Y Combinator, a16z and others. Your product looks as fundable as it is.

Fractional support at Other Land starts at 40 hours a month, billed every four weeks. You can add hours or a second designer as the product grows, or scale back down after a launch. There is no long contract: the minimum is one four-week cycle.

Other Land plans the handoff from day one. You keep a clean design system, organised Figma files and documented decisions, all yours. When you are ready to hire, Other Land helps you source, screen and onboard the designer, and can stay on for a few weeks of overlap so nothing is lost.

A freelancer is one person. Other Land gives you an AI-native product designer with a design director and product manager behind them, so every screen is reviewed, there is cover when someone is away, and hard problems get a second senior opinion. The studio has designed 56+ products since 2017, so our designer draws on more than their own projects.

Your Other Land designer is live in your Slack during agreed overlap hours with your team, set together at the start. Outside those hours the work continues asynchronously, and the studio covers when the designer is away, so a holiday never stops a release.

You pay for the hours you use, from 40 a month, less than a full-time hire. A freelancer looks cheaper per hour, but Other Land gives you seniority and continuity. We share the rate on the call.

Both, depending on the product. Designing with AI is a growing default, and our designers use it to explore and build faster. Where your team reviews in Figma, the work lands there. We match the approach and the designer to your product.

Forty hours a month is about ten hours a week. That covers a feature or flow in design and review each sprint, plus smaller work like landing page updates, a pitch deck or fixes from user feedback. When the roadmap outgrows it, add hours or move to an embedded designer without changing who you work with.